Finnish cable operator DNA has picked Edgeware’s content processing platform, StreamBuilder, for the launch of its new IP-based DNA TV service.


DNA TV: Finland’s DNA picks Edgeware’s StreamBuilder for new DNA TV service

Expanding its existing use of Edgeware’s CDN technology, DNA has added StreamBuilder functionalities such as video on demand (VoD) content ingest, network personal video recorder recordings and just in time packaging, to enhance its new and improved service.

The DNA TV service was launched in February 2020. The provider has taken a programme-centric approach with the service, allowing subscribers to view and record unlimited TV programmes and watch live and VoD content whenever they want, anywhere in the EU via the DNA TV app. Furthermore, the service also provides content recommendations based on users’ individual viewing preferences.

Pekka Jääskeläinen, head of service platforms, DNA, said: “Service reliability and a seamless user experience were at the top of our priority list when building the next-generation of DNA TV from the ground up. StreamBuilder and the Edgeware expertise throughout the project have proven invaluable in launching the new DNA TV. It uses minimal storage and permits a faster video start-up time, thereby establishing a high quality of service.

Johan Bolin, chief product and technology officer at Edgeware, said that although the transmission of TV distribution to the IP and HTTP domain has been going on for some time, “the inherent complexities and challenges with doing so remain. Pay-TV providers need the right technology in place to optimise their services for today, but also have innovation-facilitating platforms in place for the future. DNA is acting ahead of the curve with its new TV service.”