HBO Max will launch in Europe on 26 October with Sweden, Denmark, Norway, Finland, Spain and Andorra the first countries where the new streaming experience will be made available.

WarnerMedia’s direct-to-consumer streaming platform will then be made available in 14 additional territories as part of its phased global roll-out: Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Hungary, Moldova, Montenegro, North Macedonia, Poland, Portugal, Romania, Serbia, Slovakia and Slovenia. Additional territory launches are also planned for next year.

HBO Max will offer entertainment from WarnerMedia’s content brands, including Warner Bros., HBO, DC and Cartoon Network, as well as US and international Max Original.

Christina  Sulebakk and Johannes Larcher HBO

HBO Max: Christina Sulebakk and Johannes Larcher

“This is a historic moment as HBO Max lands in Europe,” said Johannes Larcher, head of HBO Max International.

“WarnerMedia movies and series like Harry Potter, Game of Thrones and The Big Bang Theory are passionately consumed by fans all across Europe, and HBO Max has been created to provide them with the most intuitive and convenient viewing experience to watch these and a diverse range of other amazing titles.”

Christina Sulebakk, general manager, HBO Max EMEA, added: “The unique and exclusive combination of iconic content from Warner Bros., HBO, DC, Cartoon Network, Max Originals, including local productions and more, creates a streaming platform that fans in Europe will love.

“We see enormous potential as we roll-out the all-new, supercharged streaming platform across the region.”