Leading German broadcasters, streamers and producers have made a joint pledge to embrace more sustainable production methods.

The Green Shooting initiative includes production companies such as Constantin Film, Bavaria Film and Studio Hamburg, as well as ZDF, Netflix Germany, RTL Germany and Sky Germany and Austria.

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Sutainable production initiative

They have committed to a set of standards for sustainable productions. Projects produced according to the initiative’s standards can then be marked with a “green motion” label in their credits or promotional materials

The standards including switching to LED headlights, more train journeys, more environmentally friendly vehicles and vegetarian foods.

They also include the avoidance of diesel generators, short-haul flights and disposable dishes.

The initiative has set out 21 “must-have specifications”. For a production to be awarded the “green motion” label, at least 18 of these requirements must be met.

The Green Shooting working group plans to re-evaluate the minimum ecological standards after one year, adapting them as new technical methods for sustainable production emerge.

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The minimum ecological standards were developed by the Green Shooting working group together with film and TV sustainability expert Philip Gassmann, the filmmakers’ initiative Changemakers.film, climate researcher Prof. Dirk Notz and environmental scientist Nils König.

The initiative is also supported by German funding agencies, as well the German Film Academy and producers association Allianz Deutscher Produzenten.

The minimum ecological standards were drawn up by a working group that looked at 100 German film and TV productions that voluntarily converted to a more ecologically sustainable production method in 2020 and 2021.

Carl Bergengruen, MFG managing director and head of the Green Shooting working group, said the initiative was “a first, important step” toward creating a common ecological standard in Germany for all film, TV and streaming productions