Warner Bros. Discovery is to launch streaming service Max in the US on May 23, which will combine content from its existing services HBO Max and Discovery+.
Max will offer the full range of Warner Bros. Discovery content, from HBO Originals, Warner Bros. films, the DC universe, Harry Potter, kids content, and as well as food, home, reality, lifestyle and documentaries from brands like HGTV, Food Network, Discovery Channel, TLC, ID and more.
Read more In conversation with Warner Bros. Discovery
Prices for Max will range from $9.99 a month for the ad-supported version, through to an ad free tier for $15.99, and $19.99 a month for Max Ultimate, an ad-free tier with four concurrent streams, 4K UHD resolution, 100 offline downloads and Dolby Atmos sound quality
Newly announced titles include a Max Original Harry Potter series, an adaptation of the original book series by J.K. Rowling, who will serve as executive producer; a Max Original comedy series derived from The Big Bang Theory; and an HBO Original “Game of Thrones” prequel A Knight of the Seven Kingdoms: The Hedge Knight.
“Max will offer an unrivalled range of choice,” said JB Perrette, president & CEO, global streaming & games, Warner Bros. Discovery. “This new brand signals an important change from two narrower products, HBO Max and discovery+, to our broader content offering and consumer proposition. While each product offered something for some people, Max will have a broad array of quality choices for everybody.”
Warner Bros. Discovery has previously said Max is set to roll out in the Latin America later this year, with the combined service targeting Europe and Asia in 2024.
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