Warner Bros. Discovery has launched its enhanced streaming service Max in 20 countries across the Nordics, Iberia, and Central and Eastern Europe.
The Max platform brings together content from Warner Bros Discovery’s HBO Max, Discovery+ and Eurosport.
The countries where Max is now live are Andorra, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Denmark, Finland, Hungary, Kosovo, Moldova, Montenegro, North Macedonia, Norway, Portugal, Romania, Serbia, Slovakia, Slovenia, Spain, and Sweden.
Warner Bros Discovery said Max carries double the amount of content previously available on HBO Max.
This includes HBO Original House of the Dragon S2, which premieres on Max in Europe on June 17. Titles available to stream now include Dune: Part Two, in addition to Warner Bros. movies including Barbie, Wonka, Joker, and Harry Potter. Series include HBO Originals such as The Last of Us, The White Lotus, Euphoria and True Detective: Night Country.
Max will also stream the upcoming Olympic Games Paris 2024.
Max has already launched in the US, Latin America, and the Caribbean, and will launch in France, Poland and Monaco on June 11. By July, Max will be available in 25 countries in Europe and 65 countries and territories worldwide. Max arrives in key Southeast Asia countries later this year.
JB Perrette, CEO and President of Global Streaming & Games at Warner Bros. Discovery, said: “We have a rich and storied history of delivering popular content for viewers across Europe from iconic brands like HBO, Discovery, Warner Bros., DC, Eurosport, TLC. It’s these powerful programming engines that set us apart for viewers who can rely on us for the very best content, whatever their mood, whatever the occasion. With launches in over half the global markets still ahead of us, this is just the beginning of the next chapter for this great storytelling company.”
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