UK broadcaster ITV is edging closer to rolling out a programmatic ad tech platform for its live and on-demand service ITV Hub as it plays “catch up” with its use of data and analytics.
Advertisement
IBC is run by the industry, for the industry. Six leading international bodies own IBC, representing both exhibitors and visitors. Their insights ensure that the annual convention is always relevant, comprehensive and timely. It is with their support that IBC remains the leading international forum for everyone involved in content creation, management and delivery.
Site powered by Webvision Cloud
