When iconic Argentinian rock band La Beriso wanted to produce a unique 360° live video concert experience to engage with fans who have been unable to attend live concerts due to the current Covid restrictions, they turned to +VIVO, an OTT platform that aims to revolutionise concert live streaming in Latin America to produce the live event.
+VIVO researched and identified top streaming workflow technologies that would meet its high-quality standards and chose the Nano360 Insta360 Pro for its 360° cameras, the Wowza Streaming Cloud service for live streaming and CDN delivery, and NexPlayer for reliable, professional and high-quality 360 playback across all devices.
The ability to capture, produce and live stream 4K 360° video content glass-to-glass, from the Nano360 Pro camera to Wowza Streaming Cloud to device playback with NexPlayer allowed +VIVO to reach global audiences with high-quality, custom-branded videos, while the seamless integration between Wowza, NexPlayer and VR/360° devices made it quick and easy to launch an end-to-end immersive video experience.
The concert, broadcast through the +VIVO platform, was watched by 32,000 fans from all over the continent; La Beriso played an extended set and the broadcast included a half-hour behind the scenes preview that allowed fans to connect with the band in an intimate way.
This event marked a turning point in the digital transmission of Spanish-speaking music as the full show could be enjoyed in immersive 8D audio through a VR headset for the first time in history.