By day two IBC2024 is in full swing. The world’s leading content and M&E show will cover the most pressing topics for the industry, from the impacts of AI to sports broadcasting and end-to-end streaming. Not forgetting of course, the ample networking connections to be made.
To help you get caught up in the buzz at Amsterdam’s RAI, we’ve put together some highlights for day two, for Delegate badge holders, session hoppers and knowledge enthusiasts.
IBC Conference
In the Delegate Lounge at 13:00, exclusive to Delegate badge holders, Maria Rua Aguete at Omdia will explore “Media & Entertainment key themes and trends”, revealing how the market is set to exceed $1 trillion in 2024.
In Conference Room 1, starting at 11:15, “Combating disinformation in News: A critical year for democracies” Ross Dagan at CBS News, BBC R&D and GLOBO dissect the risks and propose solutions to the threats that include the widespread distribution of misinformation, brand impersonations, spoofs, fake news and synthetic content...
You are not signed in
Only registered users can read the rest of this article.
FAST is the next frontier of creator domination
The creator economy is no longer a sideshow in Free Ad-Supported Streaming TV (FAST) but a core channel segment with platforms actively competing for content.
Global student On Air project is already igniting careers
On Air, the global student‑run broadcast initiative, is scaling up in its second year.
CTO’s lean on AI to reshape business strategy
Senior leaders from Australia’s ABC and Olympic Broadcasting Services (OBS) outlined how AI is reshaping every editorial and operational workflows while insisting that human judgement remains central.
MovieLabs “Roadmap is Becoming The Road”
MovieLabs launched version 3.0 of its Ontology for Media Creation (OMC), developed to provide software applications a common language for describing narrative and production elements and ability for them to interoperate with a common data exchange format.
IBC2026 Live Blog: Catch up with all the best innovations
Welcome to the IBC2026 Live Blog, getting under the skin of the global media and entertainment industry's biggest and best trade show.
.jpg)


.jpg)