Sweet upgrade for Projective with Strawberry 7

Featuring a fully redesigned and intuitive user interface, Projective claims Strawberry 7 maximises usability and efficiency while eliminating workflow bottlenecks.  

Its advanced media intelligence features, including AI-powered search and tagging, allow creative teams to locate specific clips, graphics, or soundbites in seconds, even within massive content libraries.  

Combined with tools like advanced speech-to-text transcription, Strawberry 7 empowers teams to streamline workflows, boost productivity, and deliver high-quality content faster than ever before. 
Derek Barrilleaux, CEO, Projective, said: “At IBC, we’re not just showcasing new tools; we’re presenting actionable solutions that empower teams to focus on creativity without being bogged down by operational inefficiencies. We couldn’t be more excited to demonstrate how our innovations bring clarity, speed, and flexibility to the table.”  
The company is also showcasing its Strawberry Multisite technology, integrating cloud and on-premises infrastructures to streamline collaborative workflows.  

Stand Number: 1.A04 

Company: Projective Technology