Africa to Add 12 Million Pay TV Subs by 2029

The research firm predicted that Africa would see an extra seven million pay satellite TV subscribers and five million more pay DTT homes over the period.

The total number of pay subscribers in Africa will reach 55 million by 2029, with satellite TV contributing 33 million and DTT 21 million. Of the 43 million pay TV subscribers at the end of 2023, 26 million were satellite TV and 16 million DTT.

Digital TV Research predicted that four countries will supply nearly half of the pay TV subscriber total by 2029 and eight countries will account for two-thirds of the total. Nigeria will provide 10 million subscribers, followed by South Africa with 8.1 million, Tanzania (5 million) and DRC (3.4 million).

Simon Murray, Principal Analyst at Digital TV Research, said: “Despite a recent slowdown in new subscriptions, Africa still has plenty of pay TV potential. Between 2023 and 2029, 27 million TV households to be added – taking the total 130 million.”