All Thought Leadership articles
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Thought LeadershipThe explosion of cloud-based production workflows and AI-enhanced content in live news and sports broadcasts
The popularity of cloud-based broadcast production and AI-enhanced content is at its highest point ever. Every aspect of live programming can be produced in the cloud or enriched with AI for faster, easier, and at a fraction of the cost broadcasters have become accustomed to.
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Thought Leadership
Expanding and accelerating the media supply chain
In the dynamic media market, with new content deals happening almost daily, the need for easy and accurate content transfers is higher than ever, writes Geoff Stedman.
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Thought Leadership
How to be seen and heard: Building your brand through mentoring
In her second article for IBC365, Discovery lead transmission operator Kat Savage reveals what she has learnt so far as part of the Rise mentoring scheme, which aims to boost gender diversity in the broadcast technology sector.
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Thought Leadership
How technology is narrowing the gap between Broadcast and AV production
While broadcast and AV used to be seen as very separate entities, both are built around the concept of the playlist and discrete, triggered events happening in a carefully choreographed sequence, with a schedule and items that need to take place on demand. And it’s not just broadcast borrowing technologies ...
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Thought Leadership
Comment: Introducing the IBC2021 Accelerators
The IBC Accelerator Media Innovation Programme provides a framework that enables agile collaboration. Leaders Muki Kulhan and Mark Smith explain all about the eight remarkable projects already underway.
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Thought Leadership
Comment: MovieLabs on cloud ingest, publication and subscription-enabled workflows
The MovieLabs 2030 Vision calls for software-based workflows in which files and assets are uploaded to the cloud and stay there, but there is still a way to go before the realisation of this vision. Mark Turner lists the gaps identified by MovieLabs that must be overcome in ...
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Thought Leadership
Comment: Blurring the lines between TV and gaming
With TV audiences becoming increasingly familiar with the interactivity of gaming, those involved in creating and delivering scripted storytelling would be wise to provide shows that offer more immersive forms of engagement, writes Guy Gadney.
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Thought Leadership
Comment: Sustainability will be driven by standardisation
Climate change is a planet-critical issue, and the broadcast industry must work together to create sustainable ways of aggregating and distributing content, writes Richard Lindsay-Davies
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Thought Leadership
It’s time to come together again
With IBC confirming that the 2021 event will take place at the RAI in Amsterdam in December, chief executive Michael Crimp explains how and why the decision was made.
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Thought Leadership
Audio journalism – the key to customer engagement and monetisation for publishers?
Gareth Hickey, co-founder of Noa, discusses how listening to the news, rather than reading it, is the future.
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Thought Leadership
Planning to bring the industry together again
IBC is working hard on a creating a safe and valuable hybrid experience with greater reach than ever before, and as part of our plans we want to hear from you, writes IBC chief executive Michael Crimp.
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Thought Leadership
Cloud migration: From principles to practice
The pandemic has hastened the move to the cloud, and while it is a highly technical process the real beneficiaries of cloud migration are the creative community, writes MovieLabs CEO Rich Berger.
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Thought Leadership
Content Everywhere means great complexity - unless we work together
As onboarding continues to be one of the biggest issues faced by those in the VOD supply chain, Rowan de Powerai, DPP CTO, highlights the organisation’s latest guidance on best practices for content supplier onboarding and why it’s recommended reading for both senders and receivers of VOD content.
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Thought Leadership
The ecosystem: Much more than the sum of its parts
Adam Nightingale, chief commercial officer at 3SS, explains why savvy operators put a lot of thought in when it comes to selecting a technology ecosystem.
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Thought Leadership
The evolution of audio description: From radio soundtracks to cloud-based workflows
The workflows and technology used to create audio description has changed massively over the past 20 years, with programmes now completed in hours rather than days. Red Bee’s Sally Nevrkla looks at some landmark moments and how the industry will evolve.
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Thought Leadership
Hans Hoffman on SMPTE’s priorities
Despite the difficulties faced by many in our industry at the moment, there is huge potential and many opportunities ahead for SMPTE, writes new president Hans Hoffmann.
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Thought Leadership
Rebranding and reimagining SMPTE
SMPTE remains dedicated to its core technology areas but is pivoting in recognition that its membership includes creatives as well as those in a traditional technical role, writes Barbara Lange, SMPTE and HPA executive director.
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Thought Leadership
Surviving the ‘new normal’: flexible, versatile tech is the key
Ryuhei Kamata reflects on the changes the film and broadcast industry has had to face in the wake of the new normal.
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Thought Leadership
The outlook of home multimedia centre in a 5G Era
5G will have a huge impact on home entertainment by allowing consumers to have more personalised services, writes ZTE FM CTIO Lu Wei
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Thought Leadership
The global overview
2020 has been a unique year for the industry and for IBC. IBC Council chair Naomi Climer reflects on some of the challenges the industry and IBC has faced, as well as some of the exciting projects the industry is leading on
