All Thought Leadership articles
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Thought LeadershipHow to Get Smart with Your Data by Understanding Metrics That Matter
How do you avoid endless days spent analysing data and trolling through dashboards packed with numbers that don’t seem relevant to your business? Well, the key question you need to ask yourself is what makes a metric matter.
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Thought Leadership
ISPs concerns in video-as-a-service era and how to handle it
IPTV is still the main engine for Pay-TV business to get more users in the next 6 years. In order to have better financial performance and up-to-date technologies, more and more ISPs choose to migrate to SaaS platforms. Though the SaaS platform helps ISPs reduce the platform cost significantly, they ...
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Thought Leadership
Cloud and IP, embrace the mindset with Sony
We at Sony are undeniably a technology company – that’s what we’ve been doing for the past 75 years. And we’re good at it. Nevion has the same DNA - writes Sales Director Olivier Bovis.
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Thought Leadership
How should advertising be incorporated into a Pay TV offering?
When it comes to content experiences available to consumers worldwide, I am reminded of the opening lines of Dickens’ “Tale of Two Cities.” We truly do live in the best – and worst – of times, writes Hoppr Chief Revenue Officer Emilia Ong.
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Thought Leadership
Sustainability and delivering impeccable experiences are not mutually exclusive
The world’s largest video streaming platforms alone account for a few billion users globally. Live video is demanding far more bits per second than any other type of internet usage. In 2019, Cisco estimated that video would make up at least 80% of the 4.8 zetabytes of data being delivered ...
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Thought Leadership
Comment: time to Rise and shine
As Rise 2021 draws to a close, Kat Savage writes her fourth article for IBC365 and reflects on what being a part of the mentoring programme has meant for her and the progress she has made over the past six months.
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Thought Leadership
Q&A: Maintaining engagement in an era of infinite choice
Producing and protecting exclusive content is crucial to securing future revenues, says John Ward, Executive Vice-President Americas, Friend MTS
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Thought Leadership
Finding content could become ‘even more important in the crowded VOD space’
Increasingly, pay TV operators are having to act as ‘super aggregators’ and make OTT an integrated part of their ecosystem, by Jeroen Ghijsen, CEO Metrological / VP Comcast CTS business affairs at Comcast
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Thought Leadership
Comment: Keeping content secure in the cloud
MovieLabs has published a recommended set of security practices for anyone that uses cloud services for production, writes Spencer Stephens.
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Thought Leadership
Connectivity, Computing and AI Empower Future Development of Smart Homes
With the soaring development of mobile networks, cloud computing, Internet of Things (IoT) and AI technologies, the integration of connectivity and computing capability is empowering various industries writes David Davies.
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Thought Leadership
Finding your inner cheerleader
In her third article for IBC365, Discovery lead transmission operator Kat Savage writes about three of the Rise mentoring programme sessions that have improved her confidence and boosted her mental wellbeing.
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Thought Leadership
Why users will have more choice and ‘the industry will only become more competitive’
Consumers will expect more than video as new forms of data allow for ‘tremendous engagement’ opportunities, writes Jeff Volk, head of commercial, Americas
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Thought Leadership
How optimisation is fulfilling the promise of modern media supply chains
Media platform developments are making it easier to move and receive content with minimal processing redundancy and duplication of work, writes Geoff Stedman, SDVI
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Thought Leadership
Hybrid business models set to leverage multiple ways of monetising a service
Different approaches will be required for different stages of the customer lifecycle as the video services market continues to mature writes Michael Lantz of Accedo.
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Thought Leadership
RDK gives operators the tools they need to reduce customer churn
The open-source software enables pay TV operators to develop and launch new, user-friendly services for video streaming and more, writes Gary Hamer, senior vice-president of sales and business development, SmartLabs.
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Thought Leadership
The pandemic has ‘accelerated a paradigm shift that was already underway’ for OTT
There has never been a better time to launch an OTT service, writes Adam Smith, Simplestream.
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Thought Leadership
Cloud and how it can help address streaming’s ‘high carbon footprint’
As well as addressing sustainability issues, content providers need to build in greater flexibility in order to attract and retain audiences writes Marc Baillavoine, Quortex
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Thought Leadership
The value of providing a ‘one-stop shop for every step of the content chain’
Our focus is on supplying a turnkey, comprehensive solution for IPTV and OTT services that is also highly flexible, writes Cees van Versendaal, MwareTV.
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Thought Leadership
Vital to ‘ensure the protection of privacy and intellectual property’ as video distribution evolves
Concurrent stream limiting can help combat password-sharing, whilst AI could be set to have a major impact on content discovery in the OTT market writes Michael Stattmann, castLabs
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Thought Leadership
Driving FAST changes in OTT
With demand for OTT services and content growing at an explosive rate, the market is seeing a rise in FAST services - free, ad-supported TV – that enable consumers to stream content at no cost, if they are willing to accept advertisements writes Krsto Lazić, Sales Manager at iWedia.
