All Thought Leadership articles – Page 5
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Thought Leadership
Contextual is advertising’s version of vinyl
Audiences are welcoming the idea of contextual adverts, says JW Player co-founder head of strategic partnerships Brian Rifkin.
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Thought Leadership
An industry in perpetual motion
Tailoring solutions to specific client needs helps today’s broadcasters thrive and develop, says Fincons Group deputy CEO Francesco Moretti.
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Thought Leadership
When will tech mean business?
The industry continues to split discussions about technology and business practice, but this discourse needs to change, says DPP managing director Mark Harrison.
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Thought Leadership
The emergent reality of the connected home
Incorporating video and collaboration could bring TV to the centre of the connected home, says Quobis CEO Elias Pérez-Carrera.
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Thought Leadership
Cloud TV moves to maturity
Cloud-delivered solutions are attracting all types of operators, says Simplestream CCO Dan Finch.
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Thought Leadership
Live streaming and the need for low latency
Flexible cloud solutions are essential for delivering high-quality live streaming, says castLabs founder managing director Martin Tews.
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Thought Leadership
Reflections on a decade of disruption
A next-generation OTT ecosystem involves working together to support media companies along the disruption curve, says 24i CEO Martijn van Horssen.
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Thought Leadership
The streaming life-cycle
Streaming technologies need quality and scalability says Norigin Media CEO Ajey Anand.
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Thought Leadership
Acceleration in electronic media
Business models are evolving and consolidation remains at the top of the market, says Magine Pro CEO Matthew Wilkinson.
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Thought Leadership
Latency in the new world of media
Low-latency live streaming requires measures to maintain viewing quality, says StackPath VP platform services Josh Chesarek.
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Thought Leadership
Creating a rich experience with end-to-end services
The move to software and IP-based technologies is creating possibilities for new commercial models, says Red Bee Media CEO Steve Nylund.
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Thought Leadership
Reasons why retention rate is such a hot topic
Focusing on long-term subscriber loyalty will help businesses to grow by building audiences incrementally, says Cleeng senior product director Luc Bleylevens.
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Thought Leadership
The performance and availability of CDNs
Flawless and real-time media services can only be achieved with a strong multi-CDN strategy, says Leaseweb managing director Wilfired Dudink.
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Thought Leadership
The importance of new markets to the future of OTT
A fundamental step is to think of how content workflows are sourced, managed, localised, secured and delivered, writes Axinom CCO Stefanie Schuster.
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Thought Leadership
The greatest era yet for the video industry?
The insatiable appetite for video means there has quite simply never been a better time to be in the video industry, says Accedo head of marketing, solutions and innovation Luke Gaydon.
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Thought Leadership
5G enabled low latency video transport
Faster distribution of high-quality video over IP is possible thanks to 5G innovation, writes Zixi SVP marketing and alliances John Wastcoat.
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Thought Leadership
Real-time engagement is a game-changer for all industries
In this new era of communications, customers and users want deeper, more interactive and collaborative experiences, as well as reliable, high-quality voice and video, says Agora.io chief operating officer Reggie Yativ.
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Thought Leadership
Remote video production holds the key to meeting video demand
Cloud-based service delivery could enable a remote video production service capable of efficiently producing high-volume, high-quality live and on-demand video content with fast turnarounds, says Epiphan Video CEO Mike Sandler.
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Thought Leadership
Shedding light on transformative technology
Cloud-based video workflows are enabling broadcasters and content developers to simultaneously distribute content to unlimited outlets, says Make.TV CEO and co-founder Andreas Jacobi.
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Thought Leadership
Deep connection across the media content chain
Tapping into many elements of the broadcast sector is key to quality content experience, says Comcast Technology Solutions VP of international sales Kevin Bolah.