Join  IBC365 on 9 May to explore workflows and tools for localisation at scale. As the number of global streamers continues to grow, the importance of content tailored for local audiences also rises

Join below:


Alphie Larrieu, Head of Localisation, Astro

Alphie Larrieu

Alphie Larrieu, Astro

Alphie is a localisation technology specialist with 20 years’ entertainment industry experience, mostly focused around the technology driving media and content localisation.

He has been working as technical lead at some of Europe’s top post-production and dubbing studios as well business lead for VOD and television localisation in South East Asia. At SDI Media he oversaw EMEA regional standards for subtitle and dubbing deliverables to Netflix. At iflix he built-up 14 international subtitle teams leveraging MT.

At Astro Malaysia he is driving content automation and the launch of their cloud-based subtitle production platform that hosts subtitle production and metadata enrichment.

Cyrine Amor, Content commissioning analyst, Ampere Analysis


Cyrine Amor, Ampere Analysis

Cyrine has over 10 years of experience working and teaching in the media sector.

Prior to joining Ampere Analysis where she is responsible for tracking commissioning activity of major linear and VOD market players, she covered advertising and TV Tech trends at Screen Digest/IHS and worked in film development at the UK Film Council.

She holds a PhD from Goldsmiths University, and taught media students at several UK universities.

Mazin Al-Jumaili, VP Talent Management and Business Development Europe, ZOO Digital


Mazin Al-Jumaili, ZOO Digital

Having worked in international localisation and the post-production sector for over 20 years, Mazin’s previous positions include Managing Director of UK at BTI Studios, Vice President of Localisation at Deluxe Europe and Head of Operations at Visiontext.

For the last 10 years, Mazin has managed international localisation and media packaging operations in addition to upholding his role as a key sales and business development leader. Mazin has recently taken on a role to recruit in territory talent representatives and dubbing studios to build a network of capture facilities, voice actors, adaptors and audio engineers.


Robert Ambrose, Co-founder and Managing Director, Caretta Research


Rob Ambrose

Rob is a consultant, industry analyst, writer and technologist advising international broadcast and media companies, technology vendors and industry associations. As co-founder of Caretta Research, Rob is working with a team of leading media-tech analysts to help buyers and suppliers make better technology decisions.

He supports multiple leading media technology suppliers on product and go-to-market strategy, and is advising leading broadcasters, streaming services and pay TV operators. Rob holds an MBA with Distinction from Imperial College, London.

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