All Video advertising articles
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NewsAmazon Appoints Jeremy Helfand to Head Prime Video Advertising
Amazon has hired Disney exec Jeremy Helfand to run its Prime Video Advertising division.
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Industry TrendsWhy optimising the playback experience is making a ‘massive difference’ to viewers
The more forward-looking streaming service providers are increasingly realising the importance of optimising the performance and capabilities of the video player, as VisualOn CEO Yang Cai tells David Davies.
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Technical PapersAdvantages and challenges of a vast server-side video advertising solution
Video advertising is still one of the leading approaches with which content and service providers can monetize video content.
