Over the past three years, the media and entertainment (M&E) industry has undergone dramatic changes. For starters, cinema saw an unprecedented 70.4% decline at the start of the decade, according to World Economic Forum, a shift that prompted the movie industry to rethink everything from the ground up. Meanwhile, streaming platforms like Netflix, Disney+, Amazon Prime, and others experienced a proportionally unprecedented surge in demand for film and TV content delivered over the internet—all of which was catalysed by the pandemic—putting many studios in a difficult spot, as the future of the industry appeared to be a moving target.
You are not signed in
Only registered users can read the rest of this article.
.jpg)
The production question AI demos rarely answer: where does the tool fail?
When people discuss generative artificial intelligence in filmmaking, the question is usually whether it will replace creative teams. On a real production, that question is too broad to be useful. The practical question is simpler: where does the tool fail, and what must the production protect when it does?
.jpg)
Getting streaming right is hard; keeping viewers is even harder
As the streaming industry increasingly fixates on capturing viewer attention, Mick McCluskey, Vice President of Product Management at Enghouse Networks, flags an oft-overlooked priority: a business infrastructure that encourages long-term loyalty.
.jpg)
Personalisation is not just technology; it’s trust
As streamers race to learn more and more about their users, Tom Dvorak, Co-Founder of XroadMedia, suggests a different tack to personalise content feeds and promote subscriber loyalty.
The immersive supervisor: A new role for a new Hollywood
As production crews struggle to adapt to evolving immersive tech workflows, Matt Celia, Chief Creative Director and Co-Founder of Light Sail VR, consults his decade of experience to offer a profoundly human answer to this technological problem.
Co-producing across borders: “Authenticity has become part of the appeal”
Responsible for more than half of Iceland’s scripted TV output in the past five years, production company Glassriver has adapted to a changing media landscape, becoming experts in navigating international co-productions. CEO Andri Ómarsson explains how these international partnerships are now helping local stories travel further than ever.
.jpg)
.jpg)
 supports up to eight LTO library drives (above) (1) (1).jpg)