Monetise – Page 6
-
Industry Trends
The power of influencers
With their millions of young followers, online stars and influencers are increasingly being booked by traditional media in an effort to boost ratings and attract crucial 16-34-year-old audiences. But do their millions of followers really translate into millions more viewers for TV?
-
Industry Trends
International Women's Day: Tips for success
Tips on how to succeed in the sometimes male-dominated creative, technical and leadership positions in the media, entertainment and tech industry.
-
Industry Trends
Mobile World Congress in review: 5G, foldable phones and smart networks
This year’s MWC event will be remembered for the arrival of 5G, the emergence of foldable devices. And beyond the usual calls for lighter regulation and greater cooperation, the realisation of one smarter converged network is coming to fruition.