Discover the news, interviews and reaction from IBC2022 (9-12th September 2022), as the M&E industry gathered together for the first time since 2019.

Welcome to the IBC2022 highlights page. Here, you’ll find a round-up of all the key news, product launches and conference reports from the show in Amsterdam. Plus video interviews with some of the industry’s leading lights.

September 12, 2022

Around the show

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The Accelerator project - Next generation news studio - brought together a diverse panel to explore and define a futureproof concept for news studios

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This Changemakers session looked at designing a company culture that attracts and retains a powerful workforce

Don’t miss these IBC2022 video interviews 

Making tech more accessible

At IBC2022 in Amsterdam, John Oliviera, Publisher, OneWorld called for changes in the industry to make it more inclusive and accessible. Watch the interview here.

DAZN: Changing the state of video and audio technologies

As part of the IET’s famous John Logie Baird Lectures at IBC2022, Rosanna Prada, Broadcast Systems Engineer at DAZN, looks at the state of audio technology over the next five years and highlights some of the likely changes that are coming. Watch the video.

SCTE session examines ‘the last metre to the home’

Anthony Basham, President SCTE talks about the challenges and solutions to providing connectivity in the ’last mile’ - or final few metres - to customers’ premises. Listen to what he had to say here.

IET hosts John Logie Baird Lectures at IBC2022

The IET Media Technology Network hosted its John Logie Baird Lecture series at IBC2022 in Amsterdam. Ed Almond, Chief Executive and Secretary, IET, outlined the work IET is doing across the industry in this interview

Highlights of the IBC Technical Papers Programme

From AI and Machine Learning to sustainable production, Nick Lodge of Lodgical Media spelled out some of the highlights of the Technical Papers Programme at IBC2022. Watch the interview.

WiseDV at IBC2022 in Amsterdam

At IBC2022 in Amsterdam, Atul Anandpura, Founder and CEO, WiseDV, outlined what the company was announcing at the show. Watch the interview.

Content Cloud Control with UKTV

“We understood the concept of a serverless architecture and found AWS templates easy to deploy and easy to then tweak with our own product IDs,” said Antony Joyce, Head of Architecture & Technology Platforms at UKTV, speaking at the Showcase Theatre session ‘Unleashing the value of UKTV with AWS Media2Cloud.’ Read the session report here.

#GALSNGEAR demands parity for women in industry

#GALSNGEAR is the industry-wide movement demanding parity for women across the media and entertainment industry. Listen to Amy DeLouise, Chief Creative Officer at DeLouise Enterprises, as she highlights the challenges and opportunities for women to bring about change. Watch the interview.

Smartclip at IBC2022 in Amsterdam

Thomas Servatius, Co-CEO, smartclip, outlines what the company announced at this year’s show. Watch the video here

September 11, 2022

IBC2022 Day 3 Conference reports

NextGen TV comes into focus at IBC2022
The roll out of ATSC 3.0, also known as NextGen TV, was a major focus of discussion at the first of the IET Media Technology Network’s John Logie Baird Lectures.
From the session: The State of the TV Business and the Next 5 Years

FAST channels thrive as viewers look for ‘lean back’ viewing
”The FAST market has proven that people still like this ’lean back’ viewing paradigm,” said Robert Gelick, Chief Product Officer at Paramount. “And that’s where we’ve seen a lot of success.”
From the session: Transitioning Linear and VOD and Introducing the Simplicity of FAST

Presenting Live Sport at Scale with AWS
“If you’ve already adopted remote production you’ve already solved latency,” said Dave Duvall, CIO, Warner Bros. Discovery. “Timing and alignment [of signals] in the cloud remains to be solved but it is solvable.”
From the session: Presenting Live Sport at Scale — Winning with the Power of the Cloud

Pushing the envelope of film editing
Since making the leap from TV to film for a co-editing role on Scott Pilgrim vs. the World, Paul Machliss, ACE has perhaps become best known for his long-time collaboration with the film’s director, Edgar Wright.
From the session: American Cinema Editors Present: Paul Machliss, ACE in conversation with Carolyn Giardina

How radio broadcasters can thrive amid automotive ‘revolution’
“If someone tells you today that the station logo on its own is good enough, that is wrong,” said Gereon Joachim, Vice President Automotive Sales & Strategy, EMEA at Xperi.
From the session: New opportunities and new audiences on DAB+

IBC2022: IBC Stand Design Awards recognise innovation, design and ingenuity

The IBC2022 Awards ceremony saw the winners come together at the IBC2022 Show in the RAI, Amsterdam to celebrate their success. See who won here.

Interview: Stephan Schenk, ARRI

Stephan Schenk, General Manager Global Sales and Solutions at ARRI, talked to us about what the company is announcing at IBC2022. Watch the video interview here.

Interview: Avid’s Jeff Rosica at IBC2022

Jeff Rosica, CEO of Avid, revealed the company’s main announcements and insights into it’s future direction. Watch the video interview here.

On the show floor

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Foam Conversion Audio showed off some of its bespoke microphone windshields

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Riedel Communications demonstrated how its equipment can survive a soaking

Gravity attracts Production Centre to White City

Gravity Media will open its second London production centre - in the White City media campus - later this year, joining existing production centres in London (Chiswick), Manchester, Sydney, Melbourne and San Francisco. Read more

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The new centre in The Westworks building promises to be “a creative and technology leading media hub”

News update

Eluvio brings the power of blockchain to creators

“We have created the foundation of a content blockchain, so our interest is to see that able to reach its full potential,” said Michelle Munson, CEO and Co-Founder at Eluvio. Read the full story.

D4-Eluvio. Michelle Munson. MB. SR

NFTs can empower the media business to find new routes to audiences and greater monetisation, says Michelle Munson, CEO and Co-Founder at Eluvio

News update

Around the show on Day 3

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Ruwido Austria has created a new product architecture for remote controls, claiming its “better world architecture” is able to reduce CO2 emissions by 70%

Presenting live sport at scale with AWS

“If you’ve already adopted remote production you’ve already solved latency,” said Dave Duvall, CIO, Warner Bros. Discovery. “Timing and alignment [of signals] in the cloud remains to be solved but it is solvable.” Read the report.

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“Cloud means we can go around the world without dragging loads of people and hard production surfaces,” said Scott Young, SVP Content and Production (Europe), Warner Bros. Discovery Sport

EMG on the evolution of live

“We won’t invest in SDI anymore,” declared Eamonn Curtin, International Head of Sales, EMG. “Everything we build is IP with flexibility at the core.” Read the full story.

News update

HTC Vive levels the playing field for virtual production

Aiming to make virtual production more accessible, HTC’s Vive Mars CamTrack is on show in Hall 8. Check it out here.

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HTC’s Vive Mars CamTrack provides accurate camera tracking for real-time video compositing

News update

Remembering David MacGregor

David MacGregor, one of the industry’s best-known characters, died on 29 August after a short illness. One of his proudest boasts was that he had attended every single IBC. Read more.

IBC2022 Preview Day 3: Robots, John Logie Baird, live sport production

What’s happening on day 3 of IBC2022? Where should you go? What should you see? Here we take a preliminary look at some of the key moments planned for Sunday, 11th September, where the paid-for IBC Conference track gives way to a free-to-attend selection of events, including Changemakers. Get your briefing here.

September 10, 2022

IBC2022 Day 2 Conference reports

The second day of the IBC Conference covered a wide array of subjects, supported by sessions across the Innovation Stage, Showcase Theatre and Content Everywhere Stage. Here’s a round-up of just some of the sessions that took place.

The ethics of VR/AR in media
Nonny de la Peña spoke of her hopes for the future of VR/ AR in terms of increasing diversity in algorithm creation, the future of filmmaking and how AR and the metaverse can bring people together.
From show keynote: What’s Next - How immersive tech will create new narratives and transform entertainment

Every device, everywhere, every time
“The proliferation of OTT translates into a very difficult time for the consumer,” said Dana Filip-Crandal, EVP and COO, Sky Germany. “It is difficult to find content and it has become significantly more expensive.”
From the session: MediaTech leaders panel: Bold transformation moves

AWS and Filmlight showcase Colour in the Cloud workflow
“Ingesting assets to the cloud without the ability to finish is essentially a bridge to nowhere,” said Katrina King, Content Production Media & Entertainment, AWS at a Showcase Theatre session at IBC2022. “We set out to change that.”
From the session: Colour in the Cloud 

AI transforming movie production at Disney – with more to come
“The face is the single most important object through which we convey emotional depth,” said Markus Gross, Chief Scientist at The Walt Disney Studios. “If we want to build characters that truly bond with the audience, we have to make sure that we can project such depth.”
From the session: Bringing Disney to life with AI 

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The hype around the metaverse is fully justified, said Lewis Smithingham, Senior Vice President of Innovation & Creative Solutions at Media.Monks

Broadcast industry must embrace the metaverse
The reality is that, “we are leaning into massive, transformative change”, said Smithingham, Lewis Smithingham, Senior Vice President of Innovation & Creative Solutions at Media.Monks. Younger audiences in particular are demanding more immersive and more interactive content experiences.
From the session: Step into the metaverse

IABM: Deliberating the future of MediaTech
“We’ve seen the MediaTech landscape completely changing, with everything now becoming interrelated and working together,” said Peter White, CEO, IABM. “Gaming is increasingly becoming the epicentre of the media tech universe.”
From the session: Making sense of change in MediaTech 

Playing with fire in Netflix’s Stranger Things
The presentation focussed on the work done by Accenture Song for Netflix’s Stranger Things season four, specifically around the VFX work to bring the main antagonist, Vecna to life on-screen.
From the session: Creating visual effects for Netflix’s Stranger Things 

Get the LED out! 

Missed the Showcase Theatre session ’Get the LED out! Virtual production innovation with AWS and Mo-Sys Engineering’? Then we’ve got you covered. You can watch the whole session via IBC365, catching up on Mo-Sys and AWS discussing virtual production efficiency without the LED wall… Watch the video (38m 18s) here.

More news from the show floor

The ethics of VR/AR in media

Nonny de la Peña spoke of her hopes for the future of VR/ AR in terms of increasing diversity in algorithm creation, the future of filmmaking and how AR and the metaverse can bring people together. Read more.

What's Next Emmersive Nonny Amelia_BR_3098

Nonny de la Peña spoke at length about how film and television can learn from the gaming industry

Highlights of the Accelerator Programme at IBC2022

IBC365 speaks with IBC Accelerator Media Innovation Programme co-leads Mark Smith and Muki Kulhan at IBC2022. Watch the video now.

Playing with fire in Netflix’s Stranger Things

In the session ’Creating visual effects for Netflix’s Stranger Things’, the presentation focused on the work done by Accenture Song for season four of the Netflix hit show, specifically around the VFX work that brought the main antagonist, Vecna, to life on-screen. Read the report here

Around the show on Day 2

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Remember where we parked… Atomos stand, Hall 11. Right next to the cutting-edge 4K and HD Apple ProRes monitor-recorders

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CP Cases chose an interesting way to demonstrate its climate control functionality

New perspectives with a football Corner Cam

ARET and sports equipment manufacturers Liski will integrate Dream Chip’s miniaturised camera AtomOne mini Air into UEFA/FIFA-certified corner flag poles. Read the full story.

News update

Conference catch-up - ITVX: From broadcast to streaming

If you have 30 minutes to spare, listen to TV Chief Product Officer Deep Bagchee outline ITV’s plans to supercharge streaming with ITVX. Watch the full video (32m 55s) here.

A ClassX act for live AR and XR production

A streamlined, highly responsive, real-time broadcast graphics system from Italian CG software house ClassX is grabbing attention in Hall 7. Find out more.

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“We wanted the system to be user friendly, easy to manage and easy to learn,” says Barbara D’Innocenzo, Business Development Manager, ClassX

News update

Fragmentation of the content eco-system is a ‘double-edged sword’

“The proliferation of OTT translates into a very difficult time for the consumer,” said Dana Filip-Crandal, EVP and COO, Sky Germany. “It is difficult to find content and it has become significantly more expensive.” Read the conference report from MediaTech leaders panel: Bold transformation moves.

Around the show on Day 2


IBC2022 Showcase Theatre sessions are proving popular with visitors


There are almost 1,000 exhibitors across the halls at the RAI Amsterdam


IBC2022 is reuniting exhibitors, visitors, speakers and the whole media and entertainment community once again

News from the show floor

September 9, 2022

IBC2022 Day 1 Conference reports

The IBC Conference provides delegates with mission-critical insights on some of the biggest business issues faced by our market today. In addition, attendees can also enjoy the wide-ranging free-to-attend content available on the Changemaker Programme and across the show floor theatres; Innovation Stage, Showcase Theatre and Content Everywhere Stage. Here’s a round-up of just some of the sessions on Day 1. 

Piano and UKTV build a data-informed culture
“Businesses need the ability to deploy complex personalised strategies designed to acquire, engage and retain customers in an increasingly competitive marketplace,” said Marie Fenner, SVP of Analytics, EMEA at Piano IO. 
From the session: Insights from streaming UX: How UKTV’s data-informed culture drives revenue opportunities

What is the future of linear TV?
“I’m a firm believer that streaming will be the mothership and everything else will be a subset of streaming,” said Zee5 Global Chief Business Officer Archana Anand
From the session: Future of linear panel

Warner Bros. Discovery’s Dave Duvall on managing merger tech challenges
“The plan is [to bring together HBO Max and Discovery+] around the world. We’re going to start in the US as early as next summer, progressing sequentially to LatAm at the end of ‘23, EMEA early ‘24 and APAC as well in ‘24,” said Dave Duvall, Chief Information Officer at Warner Bros. Discovery.
From the session: In conversation with Warner Bros. Discovery

TELUS and Accenture: Going beyond TV
“It is incredible how much you can understand about a family from digital TV, from their content subscriptions to when they leave and return home,” said Gino Galassi, MD, Accenture. 
From the session: TELUS: Content-everywhere & digital life platform

Hyper tailoring the experience
“It’s not just the content. People are also looking for next-level responsiveness and reliability as part of the product experience,” said Robert Gelick, Chief Product Officer, Paramount
From the session: How Google Cloud is helping the media industry digitally transform

AWS at IBC2022

Join AWS tomorrow (Saturday, 10th September) at the IBC Showcase Theatre to hear from customers and partners about their cloud journey. Sessions include:

  • Colour in the cloud with AWS’s Katrina King and FilmLight Managing Director Peter Postma as they present the award-winning AWS Color in the Cloud workflow and its integration with FilmLight’s Baselight grading system (10:00-10:50, Showcase Theatre, Hall 12)
  • Unleashing the value of UKTV content with AWS Media2Cloud, featuring Antony Joyce, Head of Architecture & Technology Platforms at UKTV (1:20-12:10, Showcase Theatre, Hall 12)
  • Get the LED out! Virtual production innovation with AWS and Mo-Sys Engineering (12:40-13:30, Showcase Theatre, Hall 12)
  • Presenting Live Sport at Scale — Winning with the Power of the Cloud, with a focus on Warner Bros. Discovery Sports (14:00-14:50, Showcase Theatre, Hall 12)
  • Transforming in-flight entertainment: closing the content supply-chain gap from 90 to 2 days, with Dirk Ottens, Head of Content & Media Strategy - Lufthansa Systems (15:20-16:10, Showcase Theatre, Hall 12) 
  • Inside Media.Monks global AWS-based virtual production team (16:40-17:30, Showcase Theatre, Hall 12)

News roundup (continued)

News roundup - from the show floor

Tim Richards, Chairman, IBC welcomes visitors to IBC2022

The MovieLabs 2030 Vision framework plans to do something about them. Find out more.

Creating next-gen cloud OTT capabilities for streaming

IBC Conference speaker Paul Pastor, who is CEO of Quickplay and Struum, says that streaming services are moving towards having “multiple models of addressing economic affordability.” Hear why his businesses are ”a rocket-ship right now.” 

ITV to ‘supercharge streaming’ with ITVX service

Deep Bagchee, Chief Product Officer at ITV, will detail the broadcaster’s plans for innovative new streaming service ITVX during his IBC Conference session today. Read more.

And the doors are open


IBC2022 Day 1 is a go, with queues stretching back around the RAI Amsterdam


IBC is back, bringing the broadcast world together in person for the first time since 2019

September 8, 2022

News roundup

Accenture at IBC2022

Tomorrow from 14.30 Accenture will be taking over the Showcase Theatre with four exclusive sessions delivered in partnership with their clients, TELUS, KPN, Globo, Sky and Netflix. Sessions include:

  • TELUS: Content-everywhere & digital life platform (14:30-15:00, Showcase Theatre, Hall 12)
  • KPN: Taking bold action to power innovation (15:15-15:45, Showcase Theatre, Hall 12)
  • MediaTech leaders panel: bold transformation moves (16:00-16:45, Showcase Theatre, Hall 12)
  • Creating Visual Effects for Netflix’s Stranger Things (17:00-17:45, Showcase Theatre, Hall 12)

Meet the most innovative thinkers in broadcast

IBC2022 features some of the biggest names and the biggest organisations, with sessions across the IBC Conference, Changemakers, Showcase Theatre, Innovation Stage and Content Everywhere Stage sessions, plus almost 1,000 exhibitors on the show floor. Get to know some of them here.

IBC2022 Preview Day 1

What to look out for on Day 1 of IBC2022 (9th September), including the IABM State of the Industry report and the first of the IBC 2022 Accelerators Final Showcase sessions.

Welcome to IBC2022

A big ‘hello’ to everyone arriving in Amsterdam for this year’s show. We hope you’ve had a good journey and you’re looking forward to getting back to business in person. With over 1,250 organisations involved and a stellar line-up of speakers, we can’t wait to get started. 

Whether you’re attending in person, or following the show from afar, here are some helpful links and resources to make navigating IBC2022 easier.

IBC Awards

Discover the winners of the IBC Innovation and Social Impact Awards, celebrating the best in broadcasting and media. 

IBC Accelerators 2022

Catch up on the IBC Accelerator programme for 2022, sponsored by AMD and Microsoft. You can see the projects for yourself in Hall 2 at IBC2022 with showcase sessions throughout the show. Or read all about them in our IBC Accelerators 2022 articles below.