11-15 Nov: Your guide to what’s happened this week in the media, entertainment and technology industry.

Disney+ tops 10m subscribers on launch day

Disney’s saw more than 10 million people sign up to new OTT streaming service Disney+ on the day it launched, according to the company.

The service, which went live in the US and Canada earlier this week, hit what analysts had predicted as a lower-end year’s target within hours of going live, The Verge reports.

Disney launched the service to compete with the likes of Netflix and Amazon Prime Video. The Disney+ app, which also launched on Tuesday, recieved more than 3.2 million downloads on launch day, according to Apptopia, putting it top of the App Store.

But the launch was not without problems, as IBC365 reports here.

Cable Europe to revamp as GigaEurope

European cable industry body Cable Europe has unveiled plans to launch a new organisation, GigaEurope, in 2020.

CableEurope said the overhaul aimed to reflect the move toward higher speeds, the convergence of fixed and mobile networks and the need for a unified vision among the region’s service providers.

The rebranded and restructured group - announced at Cable Congress - aims to be an umbrella organisation for the broader “connectivity industry” and will launch in 2020.

Liberty Global, Vodafone and Telenet have all signed up as founding members, according to a report in LightReading.

Report: Smartphones preffered for OTT sport viewing

Sports viewers prefer to watch live action on their phones than on smart TVs, according to Grabyo’s latest OTT report, as reported by Forbes.

According to the study, OTT penetration is at 38% with growth across all segments and in all markets studied.

The Grabyo report took in data from 9690 consumers across the UK, United States, France, Italy, Spain, Germany and Australia, with OTTs preferred over pay-TV in all markets.