- Foxtel inks a multi-year deal with Discovery on factual, lifestyle and entertainment content
- New channel Investigation Discovery to launch on Foxtel 1 February 2020
- The deal is part of Foxtel’s strategy “to reset our partnerships” says CCO
The deal covers premium factual, lifestyle and entertainment content from Discovery’s flagship brand Discovery Channel as well as TLC, Discovery Turbo and Animal Planet.
The pair confirmed in a statement that the agreement will also see the launch of a new channel Investigation Discovery (ID), a leading US true-crime network, which will come to Australia for the first time on Foxtel.
ID uncovers the truth behind real crime stories with programming that explores the dark side of human nature. Launch titles include US hits Serial Killer: Devil Unchained, In Pursuit with John Walsh and the franchise ID Murder Mystery which focuses on high profile iconic cases.
Foxtel’s new agreement with Discovery commences on 1 February 2020.
Foxtel chief commercial officer Amanda Laing said: “This new future-fit agreement reignites a relationship with Discovery that dates back to Foxtel’s launch in 1995. The multi-genre, multi-channel, multi-rights deal has been tailored to meet the huge appetite Australians have for great factual, documentary, reality and true crime content.
“The launch of Investigation Discovery, together with our existing Crime & Investigation Channel, confirms Foxtel as the home of true crime. Along with a greatly expanded on-demand library from Discovery, Foxtel has now the world’s best true crime all in one place, making access to the factual entertainment that Australian’s love easier than ever.”
The new agreements are part of Foxtel’s strategy “to reset our partnerships with the world’s leading content creators to provide customers with the best of TV and on-demand all in one place, at the best value,” according to Laing.
Discovery will continue to commission Australian produced content for Foxtel including international hit-series Aussie Gold Hunters and Outback Opal Hunters.
While, thousands of hours of content from Discovery Channel, Investigation Discovery, TLC, Discovery Turbo and Animal Planet will be available to stream on-demand on Foxtel including box sets of this popular content.
Discovery general manager Australia, New Zealand and Pacific Islands Rebecca Kent said: “We are pleased to extend our long-running partnership with Foxtel, bringing Australian viewers the Discovery channels and real-life content they know and love, with additional on-demand access.”
“As a further commitment to Foxtel customers, we are launching a dedicated crime channel, bringing to life the compelling real-life stories behind real crimes.”
In July, Foxtel announced a new partnership with Netflix to overhaul its user-experience and bring more on-demand content and personalised recommendations for customers.