Join IBC365 on-demand to examine a range of aspects related to personalisation, from the gathering of information about viewing habits to the technology driving user interfaces and the way in which content is served to the need to support multiple devices.

Join below:

Can't see the webinar player? Please accept marketing cookies to sign up and watch this webinar.



Rob Ambrose

Rob Ambrose

Rob Ambrose, Co-Founder and Research Director, Caretta Research

Rob is a consultant, industry analyst, writer and technologist advising international broadcast and media companies, technology vendors and industry associations. He works closely with the IBC conference and is a regular producer and host of IBC365 webinars.

As co-founder of Caretta Research, Rob is working with a team of leading media-tech analysts to transform traditional industry research by focusing on technology buyers and their project priorities, budgets, decisions and choice of vendors.

He supports multiple leading broadcast technology suppliers on product and market strategy, and is advising leading broadcasters and OTT platforms. Rob holds an MBA with Distinction from Imperial College, London.


Tobias Froehlich

Tobias Froehlich

Tobias Froehlich, Co-Founder and Managing Partner, TeraVolt 

Tobias is charged with the visions and innovations for TeraVolt’s products, solutions and digital formats. The former radio presenter has a long history in the TV and media business. Before founding the company in 2006, he worked at production house and format creators Me, Myself & Eye as Executive Producer leading the digital department and developing digital product strategies and new TV formats. At publishing house Milchstraße, he was the Head of Editorial Department in charge of the transformation from print to TV and web-TV formats which he developed and produced. 
In addition, he launched the music television channel VH-1 and MTV Germany and headed the editorial department for several TV programmes for Me, Myself & Eye. 

Privately, Tobias loves sports, actively running, snowboarding and hiking, on screen almost every sort of sport: football, basketball, curling. His love for music made him brought him to radio at his young age. He is also passionate at the turn-tables and plays drums.

Andy Isaacs

Andy Isaacs

Andy Isaacs, Head of Data & Analytics, UKTV 

As Head of Data and Analytics for UKTV, Andy works mainly on the video-on-demand product, UKTV Play. He is responsible for all elements of the customer data journey including digital analytics, data architecture, data management, data science, recommendation engines, dashboards and insights. 

He has worked in media and advertising for over 15 years, as an analyst, marketing scientist, strategy consultant and market researcher at companies including the BBC, PHD and IMG. 

Andy has a first class degree in economics from the University of Cambridge and a masters in social research from the University of Warwick.

Paul Pastor

Paul Pastor

Paul Pastor, CBO & Co-Founder, Struum 

Paul Pastor, an earlier leader in Direct-To-Consumer services, is currently co-Founder and Chief Business Officer of Struum, a SVOD aggregation service, and co-Founder and Chief Business Officer for Firstlight Media, a leading OTT platform provider. 

Prior to founding both companies, Paul co-founded Unite Broadcast Ventures, a branded SaaS OTT platform to support European local market streaming joint ventures. 

Prior to his more recent entrepreneurial path, Paul powered brand, channel and show success at Discovery Communications and The Walt Disney Company. During Paul’s tenure, Discovery achieved its highest ratings in its 30-year history and Science Channel delivered its best ratings 3 years in a row.

Paul holds a B.A. degree in economics from the University of Virginia and a MBA from the UCLA Anderson School of Business.

Amruta Shankar

Amruta Shankar

Amruta Shankar, Director of Data and Analytics, Synamedia 

Amruta joined Synamedia in April 2020 to lead the company’s data and analytics initiatives, bringing data-driven insights to customers. 

Amruta has 15 years’ experience in delivering video solutions, most recently as head of data and analytics at YouView. Prior to this she was product manager at Voxbone where she was responsible for all customer-facing solutions and APIs. 

Amruta started her career as a software developer at NDS and then spent five years at Cisco where she worked for the office of the Chief Strategy Officer defining the next-generation video strategy. At that time, Amruta was responsible for its big data and analytics offering. Then, as business lead for Cisco’s API task force for its video business unit, she handled all aspects of API offerings - from building a nascent developer community with content-centric app developers to working with the technical teams to deploy a robust TV API platform. 

Amruta holds an MBA from London Business School.

Sponsored by:

synamedia logo

“We’re helping service providers around the world to deliver, protect, and monetize video content so they can win in the age of Infinite Entertainment.”


“TeraVolt GmbH is an owner-managed agency for enhanced TV and video solutions, based in Hamburg, Germany. Founded in 2006, TeraVolt specializes in the digital transformation of the media industry with pioneering innovations. The agency provides its customers with services from market-specific consultation to the creation, the technical implementation and operation of tailor-made solutions and scalable SaaS propositions. Its product portfolio addresses the segments Managed Platforms, Enhanced TV, and OTT. With its own AddressableTV solution SmartPages™, the Audience Manager™ for automated on-screen notifications and its sports viewing suite TVXRAY™, TeraVolt offers a variety of propositions for personalization across all devices. TeraVolt consists of a highly experienced management team and 45 strategy, product and technology experts.”