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IBC2024 Accelerator Project: Evolution of the Control Room

The Evolution of the Control Room Accelerator 2024 project has been jointly proposed by Champions TRANSMIXR, ITN, BBC and TV2 Denmark with support from Champions HSLU, TCD, TG4, TUS and the University of Strathclyde. The project combines two original Accelerator challenge proposals into a wide-ranging project that seeks to break technical boundaries and pose wider industry questions around live production workflows, architectures and controls.

The original projects were the Evolution of the Control Room - Leveraging XR, Voice & AI for Live Media Production, and an HTML Based Graphics project. Grace Dinan, TUS Senior VP Broadcast Specialist with TRANSMIXR (EU Horizon-funded research consortium) is leading the headline strand of the project - Evolution of the Control Room, leveraging XR, Voice and AI – together with Jon Roberts, Director of Technology, Production & Innovation at ITN. This strand of the project aims to optimise workflows using extended reality (XR) technology and AI solutions, enabling production teams to realise their creative vision without advanced technical expertise...

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Short-form video platforms such as TikTok, Instagram Reels, and YouTube Shorts have transformed how audiences consume content. According to recent data from YouGov, rather than replacing traditional viewing, short-form clips are becoming an important step in the viewing journey, helping audiences discover shows and inspiring them to tune in.

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