All Monetise articles
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News
Livepeer Studio to discuss low-cost streaming platform with next-gen distributed architecture at IBC2024
Livepeer Studio is looking to network with media companies to discuss its high-quality and cost-effective video streaming platform at IBC2024 in Amsterdam.
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News
Channel 4 strikes £1.75m deal with Layered Reality
Channel 4 (C4) Ventures has secured an investment deal worth £1.75m with UK immersive entertainment specialists Layered Reality.
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Industry Trends
Esports Zone: Unlocked explores the future of esports and broadcasting at IBC2024
Esports and gaming agency Unlocked is expanding its presence at IBC this year with a speaker programme spanning all four days of the show. Led by Co-Founder Steven Leunens, Unlocked aims to bridge the gap between traditional broadcasting media and the rapidly evolving world of esports.
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News
Warner Bros. Discovery International launches advertiser data platform
Warner Bros. Discovery (WBD) International has launched WBD AIM (Audience Insights and Measurement), a first-party data platform for advertisers.
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Industry Trends
Measurement, currencies and walled gardens: how do we solve the video industry’s headache?
Ophélie Boucaud, Principal Analyst - Media & Telecom at Dataxis, provides a European perspective on overcoming the current challenges associated with fragmented viewer and advertising metrics.
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News
Netflix tests redesign of television app
Netflix has started rolling out the first major revamp of its television app in a decade, testing changes so viewers can choose more quickly what they want to watch.
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Industry Trends
AI and DAI: Machine learning and the quest for even greater dynamism in advertising
Can ML-powered ad-targeting solutions offer notable advantages over current algorithm-based systems? John Maxwell Hobbs reports.
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News
Media Bill completes remaining stages in House of Lords
The Media Bill has completed its passage through the UK Parliament, giving it enough time to receive Royal Assent before the forthcoming General Election.
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Industry Trends
MPTS: British drama and production jobs under threat
At MPTS, speaker after speaker including the director of Mr Bates vs The Post Office voiced fears for the future of the UK TV industry.
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Industry Trends
DTG Summit: Gen Z accelerates the demise of linear TV
DTG CEO Richard Lindsay-Davies passionately called for regulators to “leave no one behind” as IPTV clearly looks to dominate into the future. George Jarrett reports.
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News
Amazon Prime Video to Start Showing Ads
Amazon has confirmed plans to introduce adverts to its Prime Video streaming service this year. Customers will see the ads unless they pay extra for an ad-free experience.
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Industry Trends
Vendor predictions for 2024: AI, CTV, FAST and Niche Sports
It’s no surprise that uses of AI are top of the agenda for media organisations in the next 12 months but so too is a drive to enhanced monetisation over Connected TV, mining niche sports, warnings of job ‘replacements’ and, notably, fewer calls for sustainability. Here are a selection of ...
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News
SCTE Announces Technetix Webinar to Help Broadcasting Reach NetZero
The Society for Broadband Professionals (SCTE) has announced a new webinar that will deliver insight and solutions aimed at reducing network power costs for the broadcast industry, in the latest in its successful series of webinars.
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News
ITV Launches Ad Funded Production Specialist BE Studio
ITV has launched BE Studio, a full-service creative studio to produce ad funded entertainment (AFE).
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News
UK’s VFX Industry in Line for Additional Tax Relief
The UK Screen Alliance has welcomed plans announced by Chancellor Jeremy Hunt to offer additional tax relief for expenditure on visual effects.
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News
Disney to Complete Hulu Takeover
The Walt Disney Company is to acquire the 33% stake in Hulu held by Comcast, completing its takeover of the streaming service.
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Industry Trends
Smart Use of AI to Tackle Media Tech Downturn
One of the topics discussed at IBC2023 was a body of research undertaken by the International Trade Association for Broadcast & Media Technology (IABM).
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Industry Trends
Behind the Scenes: The Killer
The precision design of David Fincher’s hit-man feature mirrors its subject, writes Adrian Pennington