Moderator
Andreas Waltenspiel, Managing Director - Waltenspiel Management Consulting
Panelists
Martin Prins, Head of Product - MediaDistillery
Igor Oreper, Chief Architect - Bitmovin
Damien Organ, Vice President of Product Marketing - Cleeng
Panel Discussion: Churn management and user retention in a mixed monetisation market
As mixed monetisation models – combinations of SVOD, AVOD & FAST – becoming the norm, service providers need to find ways to measure ARPU across different monetization models. At a time when high inflation is eating into consumers’ disposable incomes, this session will explore the tools and techniques available to video service providers to enhance audience engagement, counter churn and improve retention.
Advertisement
Latest video
Related articles
-
VideoNAB 2024: How Important are the likes of NAB and IBC
IBC365 caught up with a panel of industry voices on the importance of getting the global community together, ‘everyone in one place’ at shows like NAB and IBC.
-
Daily NewsSwisscom picks Bitmovin Player
Video streaming infrastructure provider Bitmovin said Swisscom will deploy Bitmovin Player for its blue TV service to “ensure a superior viewing experience for its audience”.
-
VideoHow Generative AI will Change the Entertainment Industry Forever
IBC2023: Since the first grainy black and white images danced across a screen, the entertainment industry has been in a constant state of evolution, integrating new tools and techniques that continue to change how we make art and do business. Generative AI already promises to be one of the most ...
Advertisement
More from Video
-
VideoNAB 2024: What are the dominant and emerging tech trends?
IBC365 asked broadcasters, consultants and vendors about the dominant and emerging tech trends they were seeing at NAB and in their sector. While GenAI had undoubtedly been the buzzword at the show, participants referenced the widespread adoption of IP tech, the integration of AI-powered tools with current workflows, interactive TV, ...
-
VideoNAB 2024: What are the biggest industry challenges and what can be done?
IBC365 spoke with broadcasters, consultants and vendors about the biggest challenges facing the M&E and tech industries. Responses covered the management of customer expectations, dealing with the fallout from the streaming wars, biases in competition and regulations, a lack of knowledge sharing around sustainability, IP engineering/technical issues, managing costs in ...
-
VideoNAB 2024: Perifery on the death of the monolithic archive
Jonathan Morgan, Senior Vice President of Product and Technology at Perifery, explains how the industry is shifting from problematic offline/nearline archive technologies to cloud-based storage solutions.
IBC is owned by
IBC is run by the industry, for the industry. Six leading international bodies own IBC, representing both exhibitors and visitors. Their insights ensure that the annual convention is always relevant, comprehensive and timely. It is with their support that IBC remains the leading international forum for everyone involved in content creation, management and delivery.
Site powered by Webvision Cloud
No comments yet