Video software provider Synamedia announced that Nordic pay-TV provider Allente is deploying its latest SaaS solutions to protect all streamed TV and video content.
Synamedia OTT ServiceGuard and multi-DRM solutions are designed to allow providers such as Allente to securely stream content across any open platform and to all devices, including phones, tablets, and smart TVs.
Allente, which has more than one million subscribers, wants to tackle piracy head on by safeguarding its content investments and creating the opportunity to convert illegal viewers into legitimate subscribers.
Jon Espen Nergård, CTO at Allente, said: “We approached Synamedia with the goal of sourcing a multi-DRM solution. Then, in dialogue with Synamedia’s security specialists, we realised that mDRM alone could not counteract all the vulnerabilities that pirates take advantage of. With Synamedia’s SaaS-model we discovered that we could also easily integrate and deploy its OTT ServiceGuard as an additional layer of security, giving us the confidence that we are fully protecting both the content and the service.”
Yael Fainaro, EVP of security at Synamedia, said: “With little to no acquisition or content costs, pirates have become ultimate media super-aggregators. This is because current anti-piracy approaches — including app shielding and concurrency restrictions — simply scratch at the surface of streaming piracy. OTT ServiceGuard stops this threat in its tracks by using a holistic approach to protecting the OTT service delivery architecture from pirate hacks and profiteering.”
Fainaro added: “We have provided security for Viasat, now Allente, for many years, and we now look forward to deepening this relationship as we demonstrate the value of our expertise to support Allente as it transitions to IP.”
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