Creator Economy | IBC365

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FIFA’s Oscar Sanchez: “I don’t see us going back”

Goalhanger launches creator-led media venture with Marina Hyde’s Always On

IBC Podcast – Evan Shapiro: “Creators are the new studios"

BBC Broadcasting House

UK MPs set out BBC funding plan, warning of ‘fork in the road’ moment

Matt Brittin, BBC

RTS Convention: “The prize for standing still simply isn't an option”

Accedo forms tech partnership with BytePlus

EIT Culture & Creativity opens €10.5m in start-up funding

BBC Birmingham Tea Factory

BBC strikes media and tech training deal with Birmingham City University

Premiere mobile on Android is available now for devices running Android 13 or later

Adobe Premiere expands to Android

Rafi Cohen, Manager, Video Markets Tracker, 3Vision

FAST is the next frontier of creator domination

The pull era: Why media survival hinges on the phone-centric consumer

L-R Adam Kaczmarski, Creative Producer, Electric Robin, Gau Narayanan, MD Europe, Virtue, Ksenija Koženkova, Head of non-standard Media Partnerships & Innovation, Vinted, Noëlla Neffati, Director of Sport & Entertainment, M&C Saatchi Europe, Mary Ann Halford, Principal, Halford Media Advisory

Advertising shifts to storytelling, according to expert IBC panel

"The creator world is being disrupted", Shapiro tells IBC

Creators: The new sports gatekeepers

As brands become media companies, success depends on creating authentic, entertaining content that earns attention and reaches the right audiences

Banijay’s Adam Kaczmarski: “Brand is the enabler of the entertainment”

YouTube launched in February 2005 with a mission to give everyone a voice and show them the world

YouTube’s Marc Heufelder: Moving to the front of the pack

The team sold out Wembley, 90,000 seats, twice. Across all of its charity matches, the Sidemen helped raise over £14m for their chosen causes.

Sidemen's Tim Haubeil: “Accept that the viewer is an intelligent being”

Virtue EU: “Brands… can start to build universes”