Thought Leadership – Page 5
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Thought Leadership
OTT: What are the barriers to adoption?
Launching an OTT service used to be a complicated technology project. Now, the challenges relate to understanding and communicating with audiences, writes Bill Scott.
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Thought Leadership
OTT: What the world can learn from SeeSo’s failure
Consumers now dictate how, when and where to interact with video writes Kathleen Barrett, General Manager, Vimeo OTT.
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Thought Leadership
The rise of the niche SVOD service and the role of the cloud
The OTT video industry combines diverse, informative and entertaining content with intuitive and modern user interfaces writes Dan Finch, Chief Commercial Officer, Simplestream.
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Thought Leadership
One size no longer fits all in OTT delivery and monetisation
There remain key OTT opportunities for content providers writes Fredrik Andersson, SVP Business Development and Co-founder, Accedo
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Thought Leadership
Missing link between traditional broadcast and OTT success
IBC365 Q&A with Magine EVP Global Business Development Olaf Kroll: Magine enables partners to build live and VOD OTT businesses.
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Thought Leadership
Towards the democratisation of video content delivery
Over recent years we’ve witnessed the rapid growth of network connectivity writes WeTek CEO Hugo Condesa.
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Thought Leadership
The five core drivers for a successful OTT business
Keeping up with the latest digital trends is essential for OTT service providers writes Chris Wagner, EVP, NeuLion.
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Thought Leadership
The prospects for addressable TV ads in Europe
While addressability for on-demand and OTT might be well established delivering the same for linear TV is challenging, writes Karin Bergvall.
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Thought Leadership
Unification of content for OTT and pay TV subscription markets
IBC365 Q&A with Metrological CEO Jeroen Ghijsen: making it possible to integrate premium OTT services into a unified user experience.
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Thought Leadership
Today’s online TV delivery: solving the build vs buy conundrum
Television delivery is almost unrecognisable from what it was just five years ago, writes Edgeware Chief Marketing Officer Richard Brandon.
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Thought Leadership
One platform for IPTV, Over The Top and Hybrid
IBC365 Q&A with Beenius CEO Filip Remškar: an integrated platform for heterogeneous operator environments that optimises cost of ownership.
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Thought Leadership
In the rush for content, don’t overlook the importance of storage
Despite the focus on acquiring new content, operators cannot afford to overlook their storage requirements and the complexities associated with it, says Itai Tomer.
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Thought Leadership
The benefits of supply chain thinking
Treating media workflows as supply chains is a commercial revolution, not a technological one, says SDVI Corporation Chief Product Officer Simon Eldridge.
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Thought Leadership
Cyber security: collaboration is key
Cyber crime has existed in one form or another for decades, but the threat has never been so potent, says Arqiva’s Denis Onuoha.
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Thought Leadership
Vendors must develop plugins that can be mixed and matched
For playout, connecting signals with video over IP might represent old-school thinking, says Pebble Beach Systems’ Chief Technology Officer Ian Cockett.
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Thought Leadership
The future of video distribution
Bulk data streaming, workflow and direct-to-cloud technologies, will enable organisations to satisfy video distribution demands, explains François Quereuil, SR Director of Worldwide Marketing, Aspera, an IBM company
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Thought Leadership
State of the industry: An insider’s view
Andre Meterian, Director of Broadcast & proAV, EMEA for Panasonic, looks at the state of the industry
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Thought Leadership
Business models evolve with IP
There’s growing demand for flexibility in operations, cost reduction and ultimately, advances in the end user experience, says Robert Szabó-Rowe, EVP and GM, Live Production and Infrastructure, SAM
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Thought Leadership
The rapidly changing state of the industry
The main mission is to make certain the delivery chain can support every emerging technology, says Carl Walter Holst, CEO, Appear TV
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Thought Leadership
Cloud, 'Edge' vs 'True' cloud playout - is there a difference?
The difference between an ‘edge’ and a ‘true’ cloud playout are stark, says Igor Krol, CEO, Veset