Monetise Videos
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IABM identifies key drivers of change in MediaTech
At IBC2023 in Amsterdam, industry body and IBC co-owner IABM presented its latest research on the key drivers of change in MediaTech. Lorenzo Zanni, Head of Insight & Analysis, IABM, discussed the research findings with Jade Kurian, President and Co-Founder, latakoo, Kishore Ak, CTO, Zee, Aditi Pandey, Head of Vendor ...
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AllRights - The ultimate all encompassing media rights management solution to boost content monetisation
IBC2022: The pervasive change in the TV industry undermines broadcasters’ traditional approach to manage contents and rights. It’s now time for a deep transformation in the supporting systems to obtain a unique and centralised view of any content rights and to maximise the return on investment for every single content ...
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Demo: Testbirds: Customer experience – No more guessing games
IBC2022: “The customer is king” – not only when it comes to shopping, but also when it comes to developing innovative digital products. No one can give you better feedback than your customers themselves – why not ask them from the start? Understanding and engaging your target audience at an ...
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Panel: The clamp down on credentials sharing and implications for OTT business models
IBC2022: Coming from the company that arguably created the video streaming market, Netflix’s announcement that it was considering the introduction of advertising and clamping down on credentials sharing made headline news. This session discusses the business impact of credentials sharing and identifies various ways to crack down on the problem.
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Demo: Data activated: How Telefonica closed the loop to drive business impact
IBC2022: Telefonica’s Head of Product Development showcases how they applied conversion rate optimisation through a data-driven approach, improving the Personalised User Experience of their viewers and identifying new monetisation tactics. This was achieved through ContentWise Data Insights, which assisted in creating a data driven approach in regards to how the ...
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Demo: Server side ad insertion for live events
IBC2022: Yospace talks about the big three challenges facing sports rights-holders today: 1. Increasing competition for rights. With internet giants like Amazon and Apple snapping up rights from broadcasters across Europe and the U.S; 2. Meeting fans’ needs in an always-on digital environment. Fans expect to watch their favourite sports ...
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Panel: New ways to expand and engage audiences
IBC2022: Why is there a need to better engage audiences, especially sports fans? Sports broadcasters and leagues are facing two challenges: cord-cutting is reducing the number of potential viewers while younger generations, Millenials and Gen Z, watch less sports and are less engaged. Younger viewers typically pay more attention to ...
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How can NSPs seamlessly incorporate advertising within a subscription model in a way that enhances the digital experience?
IBC2022: As the appetite for content grows, it has become clear that consumers are enjoying a mix of subscription video, pay-TV and advertising-supported experiences. This represents a major opportunity for network service providers (NSPs). Moreover, the looming end of third-party “cookies” creates a new opportunity for NSPs to revisit and ...
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Leveraging your existing TV Platform assets into Growth
IBC2022: In the TV jungle of overwhelming content abundance, fragmented user experiences, shifting channels of consumption, and ever-changing partnerships, It has become critical to listen keenly and respond fast. Challenged by the emergence of multiple D2C and OTT/Streaming providers, Operators are well placed to position as super aggregators to differentiate. ...
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What’s hot in OTT and direct to consumer at IBC2022
IBC2022: The latest innovations in OTT and direct to consumer at IBC2022 in Amsterdam.
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The trends shaping broadcast and streaming presented by Omdia
IBC2022: This session is in two parts, in the first Matthew Bailey will present insights into the advertising revolution – how CTV, FAST, and AVOD are reshaping the TV and video landscape. Matthew will give an overview of Omdia’s exclusive IBC report, examining the rapidly evolving – and growing – ...
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IABM presents BaM Live! events at IBC2022
IBC2022: IABM staged a full schedule of talks and panels as part of its BaM Live! Stage events at IBC2022 in Amsterdam. Stan Moote, CTO, IABM, outlined the sessions on offer each day of the show.
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Demo: Interactivity, engagement & real time streaming
IBC2022: The battle for eyeballs and higher revenues per user rages on. This talk will explore how interactive experiences powered by a real time video platform can increase engagement and drive higher revenues.
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MediaTech leaders panel: bold transformation moves
IBC2022: Join us for a panel discussion with the leaders behind some of the most inspiring media technology transformations. Find out how Globo, Sky, TELUS and KPN have developed new ways of working, differentiated their offerings, and continued to thrive while meeting the needs of a constantly evolving market.
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TNW Talks @ IBC: AdTech
IBC2022: In the heated competition for users, buyers, and ad revenue, the media and entertainment industry is reinventing itself with new delivery and experience platforms. Adtech allows companies to catch up (and get ahead) of a consumer base characterised by rapidly changing patterns in consumption across a growing base of ...
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KPN: Taking bold action to power innovation
IBC2022: Learn how KPN supercharged innovation while navigating their journey to becoming a cloud-first organization. Leveraging Accenture Video Solution (AVS), KPN has re-invented their TV operating model and reduced the time required to make new ideas a reality for their audience, while continuing to optimize core efficiencies. In this ...
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2022 IABM State of the Industry Report: Results
IBC2022: At IBC2022 in Amsterdam, Peter White, CEO of industry body IABM, revealed the results of the 2022 IABM State of the Industry Report.
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IBC2022 welcomes visitors to Amsterdam in-person
IBC2022: Tim Richards, Chairman of IBC, welcomed visitors back to Amsterdam to the broadcast and media industry’s most inspiring trade convention in-person. He highlighted the key themes powering the show, as well as the must-do events at IBC2022.
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IBC Digital 2021: Restructuring Business Models for VOD, AVOD and SVOD service providers with data
During this IBC Digital 2021 session, now available here on-demand, we invite you to discover:
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IBC Digital 2021 Trends: OTT & Direct to Consumer
In this IBC Digital 2021 session, hear how consumption trends are shifting, the rise of addressable, a fascinating look at successful niche platforms and the rise of super aggragators.