MediaKind and Arqiva are joining forces to help broadcasters migrate to the cloud. The new strategic partnership will deliver a cloud-native, fully managed service for the aggregation, processing and delivery of television services for any platform (broadcast and OTT) in any region, at any scale.
The collaboration brings together MediaKind’s cloud-native encoding, multiplexing, packaging and lifecycle management with Arqiva’s experience in managed service delivery spanning integration, monitoring and connectivity services.
The managed service for broadcast and OTT headend systems is underpinned by a global media network, content processing software and tier-1 support and operations. It is designed to: improve flexibility; remove the complexity and significant upfront costs associated with delivering video processing functions; and accelerate broadcasters’ and operators’ adoption of cloud technology, ensuring faster time to market and supporting the transition from broadcast to OTT delivery.
The service should enable a more sustainable media content delivery. The cloud-native software ensures that power and resources are only used when needed, avoiding an always-on infrastructure. It will be structured on a cloud-based, subscription-like commercial model, so users only pay for services as they need them.
Shuja Khan, chief commercial officer, Arqiva, said: “Our goal is to remove the complexities of deploying, maintaining and operating broadcast headends. The proposition will simplify cloud migration providing a truly exceptional service that offers quality, reliability, adaptability, cost-efficiency and a sustainable approach. In a media distribution world which is becoming increasingly complex, our mission is to help simplify the operational burden for our customers as they navigate technology transitions.”
Boris Felts, chief product officer, MediaKind, added: “Our joint service offering will leverage our managed cloud application operational deployment model and provide a cost-effective means for media delivery, operations and cloud infrastructure, enabling all operators and broadcasters to focus on differentiating their service through high-value content, live events, VOD libraries, and innovative new channels.”