Trends – Page 21
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Industry TrendsSVOD to AVOD: Rethinking OTT monetisation
For a decade, the landscape for TV has been gradually shifting, with the dominance of traditional satellite and cable TV eroded by the likes of Netflix and Hulu, pioneers of the streaming SVOD market. The pandemic and its enforced lockdowns delivered a literal captive audience for video-on-demand platforms, and subscriber ...
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Industry TrendsStreaming live sport: lowering latency and enhancing quality
With the direct to consumer (D2C) model becoming more influential, live sports streaming is increasingly subject to the kind of quality expectations associated with traditional linear output, writes David Davies.
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Industry TrendsEvolving CDN strategies to satisfy the “content consumption boom”
Increased investment in content delivery, including multi-CDNs and open caching, remains among the most noticeable of all broadcast industry trends.
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Industry TrendsImmersive audio: consumer tech catches up with production potential
With consumers able to experience immersive audio more easily and cost-effectively than ever, demand for immersive content is continuing to accelerate writes David Davies.
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Industry TrendsBlockchain and NFTs: A new revenue generator?
Blockchain technology offers a fascinating opportunity to scale merchandising revenue if managed carefully, according to experts on the latest IBC Webinar: Blockchain for media.
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Industry TrendsDynamic ad insertion: A win-win-win proposition?
Times are changing as big VOD players start to turn back to advertising after years of championing subscription-only models.
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Industry TrendsSustainability in Live Production: The Premier League shoots for net zero
As part of IBC’s Accelerator Media Innovation Programme in 2021, a team of sports broadcasters, rights-owners and technology vendors delivered an English Premier League production workflow trial to support the goal of a net zero carbon future for live productions. The IBC Sustainable Live Production Accelerator was an investigation into ...
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Industry TrendsLocalisation pressures mount: AI and ML begin to come of age
The pressures of localisation are alive and well in 2022, according to a panel of experts speaking on a recent IBC 365 webinar, Localisation for Streamers. In fact, increasing business pressures have forced broadcasters and streamers to seek out even more targeted localisation of content, in order to maximise revenues ...
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Industry TrendsHow to get started in virtual production
There’s been a lot of talk about virtual production recently, which combines real-time CG assets delivered by a game engine such as Unity or Unreal Engine, with physical actors and sets. Most famously, The Mandalorian on Disney+ has used the technique to great effect, shooting scenes with a 270-degree LED ...
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Industry TrendsISE 2022 review: Pro-AV is back in the sunlight
Having been postponed from February, ISE was a long-awaited opportunity for the professional AV industry to meet face-to-face at a new venue in the Catalonian sunshine.
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Industry TrendsDTG Summit 2022: Addressable TV and the Metaverse dominate broadcaster thinking
The post-pandemic return of the annual DTG Summit saw a number of futuristic comments wrapped in the warning that many coming technologies will fall between ‘The Cool and The Creepy’. Titled ‘Television Beyond Imagination’, the DTG Summit 2022 was purposely not streamed, so the speakers could be unrestrained in their ...
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Industry TrendsISE 2022: AV sector faces challenges but signs of rebound are clear
Integrated Systems Europe, the European trade show focused on professional AV, is scheduled for a physical presence in Barcelona from 10-13 May 2022. It will be the show’s debut at the Fira exhibition centre after outgrowing the RAI in Amsterdam.
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Industry Trends5G production: Vendors working to optimise network’s ‘higher bandwidth, lower latency’ capabilities
An emerging generation of solutions is set to make the most of 5G networks for production and contribution. David Davies speaks to three leading vendors about their latest 5G innovations and how they expect this dynamic area of the market to develop.
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Industry TrendsIBC Kickstarts 2022 Accelerator Programme at the IET
IBC held its first in-person event for two years last week when the IBC Accelerator Kickstart Day took place at Savoy Place, the home of the Institute of Engineering and Technology, and the original home of the BBC, on 7 April.
