Monetise – Page 16
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NewsMediaset finalises 9.6% stake in ProSiebenSat.1
German broadcaster ProSiebenSat.1 has welcomed Mediaset as a shareholder in a strategic move to champion the development of pan-European alliances.
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NewsRise announces leading women shortlisted for inaugural awards
Advocate group for women working in broadcasting has announced its shortlist for the inaugural Rise Awards to be presented during the IBC Show in September.
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NewsFox pushes D2C strategy with $265M acquisition of Credible Labs
Fox Corporation has unveiled plans to buy a 67% stake in leading consumer finance firm Credible Labs, as part of the American TV broadcasting company’s digital strategy.
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NewsLeader acquires test and measurement firm Phabrix
Leader Electronics has acquired Phabrix, a manufacturer of video and audio broadcast test and measurement instruments.
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Thought LeadershipDriving innovation in server-side ad insertion
Achieving scale and data security with SSAI will be high on the agenda for leading broadcasters, writes Yospace Founder & CTO David Springall.
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NewsSoftBank unveils $108bn tech investment fund
SoftBank Group has launched a second investment fund as it looks to back further development of market-leading, tech-enabled growth companies.
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NewsNTT report: AI can boost engagement for sports broadcasters
A new report from telecoms giant NTT has found that sporting organisations need to do more to engage digital savvy fans, especially millennials.
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NewsNBC pushes cross-platform ads for Tokyo 2020
NBC Universal is encouraging advertisers to focus on the total number of viewers rather than primetime ad slots as the broadcaster gears up for next year’s Tokyo Olympics.
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Industry TrendsContent overload, or time for fresh thinking?
As social media and online video snaps up more of the advertising spend, Chris Forrester looks at how the industry is looking to reinvent brand communications with new content models.
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NewsDailymotion to pay Mediaset €5.5m for copyright infringement
Online platform Dailymotion has been ordered to pay Mediaset €5.5m in damages for copyright breaches relating to 995 videos that date back to 2006.
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Thought LeadershipThe relationship between insight and advertising
Data insight is the key tool for delivering addressable advertising, writes Synamedia product manager Adam Davies.
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NewsDalet snaps up Ooyala’s OTT workflow unit
Dalet is to acquire the Ooyala Flex Media Platform business as it looks to bolster its SaaS-based services offering and sign up customers in new sectors.
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WebinarEngaging users and boosting advertising with AI
Join IBC365 on demand to explore how artificial intelligence and machine learning can be used to engage with consumers in the new digital market.
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Thought LeadershipDisrupting the sports production process
Sports fans are particularly demanding, and rights holders and production companies are under ever-increasing pressure to produce more content, says Tedial vice president products Jérôme Wauthoz.
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NewsDAZN eyes NFL rights bid & Canal+ confirms job cuts
Your guide to what’s happened this week in the media, entertainment and technology industry.
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Industry TrendsHow streamer spend is reshaping programme making
The rise of the streaming platforms has sparked a production boom, affecting superindie groups through to smaller indies. It has had a major impact on all genres of programme making too - and the way that shows are now financed. Tim Dams reports.
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NewsSnapchat launches ‘Creator Shows’ with ad-revenue deal
Celebrities and influencers such as Serena Williams and Arnold Schwarzenegger will begin airing short-form programmes on Snapchat in a move to extend audience engagement ad monetise video content.
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Industry TrendsPublic service media: Trust in news
Public service news is facing increasing pressures from politicians to declining audiences and attacks on impartiality. But is it all doom and gloom? – Raymond Snoddy investigates.
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NewsWarnerMedia confirms D2C HBO Max service
HBO has unveiled its new direct-to-consumer streaming service, which will be launched in 2020 and is set to offer legacy favourites and original content.
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Thought LeadershipSports broadcasting in the age of Twitch
Active viewers want to be a part of the show they care about, says Kiswe Mobile chief technology officer Francis Zane.
