All articles by Mark Mayne – Page 4
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Industry TrendsViz Engine 5: Bringing Unreal Engine to broadcasters
Better graphics in real-time, auto-scaled to multiple formats is the promise.
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Industry TrendsBeating the bear: The streaming market in numbers
If the last few years have taught us anything, it has to be that expectations can always be confounded, and that what happened last month is no guide to what will happen next.
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Industry TrendsLondon Tech Week 2022 round-up: Diversity and the Metaverse
It would have been a severe disappointment if London Tech Week 2022 hadn’t had the full complement of current tech buzzwords front and centre, but fortunately it delivered these as expected. Quantum computing, health tech, blockchain and AI all featured heavily, but there were plenty of more human high-notes too ...
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Industry TrendsThe future of AI in analytics - ROI is crucial
In the IBC 365 webinar AI and Analytics, broadcasters and data experts discussed the changing expectations of analytics and the tricky question of calculating ROI.
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Industry TrendsBlockchain and NFTs: A new revenue generator?
Blockchain technology offers a fascinating opportunity to scale merchandising revenue if managed carefully, according to experts on the latest IBC Webinar: Blockchain for media.
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Industry TrendsDynamic ad insertion: A win-win-win proposition?
Times are changing as big VOD players start to turn back to advertising after years of championing subscription-only models.
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Industry TrendsLocalisation pressures mount: AI and ML begin to come of age
The pressures of localisation are alive and well in 2022, according to a panel of experts speaking on a recent IBC 365 webinar, Localisation for Streamers. In fact, increasing business pressures have forced broadcasters and streamers to seek out even more targeted localisation of content, in order to maximise revenues ...
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Industry TrendsSee the future: VR headsets and hardware trends
The past few years have produced more virtual reality hardware at a wider range of price points than ever before, bringing VR into the tech mainstream.
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Industry TrendsSport: Data holds the most value, say rights owners
IBC2017: Sporting rights owners are increasingly keen to take on the role of media distributor in order to gain new data, heard IBC delegates
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Industry TrendsAI at IBC: For today, not just the future
IBC2017: Although AI might be the future, exhibitors at IBC2017 are demonstrating more immediate uses for the fabled technology
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Industry TrendsRegulation challenges in ATSC 3.0 rollout
IBC2017: The incoming ATSC standard increases flexibility and accommodates business cases, but may create regulatory hurdles, according to an expert panel.
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Industry TrendsWant engagement and content discovery? Try bots
Message bots not only deliver huge engagement and discovery potential today, but once allied with voice will become even more potent.
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Industry TrendsIndustry advances towards IP adoption
Industry leaders hail “huge progress” made by vendors and standards bodies working towards IP adoption
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Industry TrendsFuture TV: More livestreams, more premium
Mobile dominates online video today, according to experts, but livestreaming and premium set to be flavours of the future.
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Industry TrendsC-Tech Forum: 5G set to seriously disrupt TV
IBC2017: The potential for 5G to provide a catalyst for market disruption is strong, according to experts speaking at IBC.
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Industry TrendsIs crypto-currency for home media consumption viable?
The future of home media consumption could be based around a dedicated crypto-currency, delegates at IBC2017 heard.
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Industry TrendsWhat is the key to improving UX and content discovery?
IBC2017: Consumers have been given access to an ever-increasing range of content and platforms but don’t always have the tools to navigate and discover programmes.
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Industry TrendsA taste of the what’s to come: Inside the Future Zone
Selected highlights from the Future Zone, one of the most vibrant sections of IBC2017
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Industry TrendsThe science of immersion: How to make better content
IBC2017: The power of presence will prove to be vital in developing more engaging media, especially in VR.
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Industry TrendsBroadcasters told: Commission for digital first, or die
TV networks need to start thinking – and commissioning – digitally in order to reach a youth audience, according to a panel at the IBC Conference.
