Social Media TV

The Debate Show source Sky Sports 3x2

Sports advertising: A whole new ballgame

2018-05-25T10:40:00+01:00By

Sports advertising, like many other ad sectors, has to tackle the high level of boredom that audiences show for brands, but a new breed of innovative campaigns are targeting fans in fresh ways.

BIG3 basketball league source BIG3 3x2

Making sports more TV friendly

2018-05-22T08:58:00+01:00By

From Tie Break Tens tennis to Power8 Sprints rowing, bite-sized sports are shooting for digital audiences with short attention spans.

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