Social Media TV

IBC2018 Kelly Day Viacom

Go social to reinvent TV brands

2018-09-16T07:33:00+01:00By

IBC2018: Content owners can breathe new life into traditional broadcast brands like SpongeBob and Cribs by partnering with social media platforms, says the President of Viacom Digital Platforms.

IBC2018 Deborah Turness

TV news must innovate to win back trust

2018-09-14T11:17:00+01:00By

IBC2018: President of NBC News International, Deborah Turness, says the media has failed to listen to certain sections of society.

Jette Nygaard-Andersen

"Following the eyeballs"

2018-08-31T08:00:00+01:00

Accelerating and engaging with audiences, MTGx Chief Executive Jette Nygaard-Andersen talks about “following the eyeballs” and the future with eSports, VR and voice recognition.

Facebook emojis 3x2

Comment: What does the future hold for Facebook?

2018-08-28T14:27:00+01:00By

Facebook isn’t here to make friends. It’s here to make money, comments Amelia Kallman.

Digital digest index

Weekly news round-up: Netflix trials promos and Corbyn calls for tech-funded journalism

2018-08-23T15:44:00+01:00By

Your guide to what’s happened this week in the media, entertainment and technology industry.

The Street Dance Of China.Source Youku 3x2

BAT vs FAANG: The battle for digital dominance

2018-08-21T10:45:00+01:00By Andy Fry

Can China’s fast-growing and deep-pocketed BAT – Baidu, Alibaba and Tencent – compete effectively in the international arena with the likes of FAANG – Facebook, Apple, Amazon, Netflix and Google?

Jette Nygaard-Andersen

Interview: Jette Nygaard-Andersen, MTG

2018-08-20T12:43:00+01:00By Tim Dams

The world’s leading media companies are grappling with how they can best adapt their business model to cope with the disruptions ushered in by the digital age. MTG has directed efforts towards a content-led hunt for Generation Z’s attention, according to experienced executive Jette Nygaard-Andersen.

Advertisement

sign up to newsletter 375x100 v3