Ross Biddiscombe
Ross Biddiscombe is a sports and TV journalist with over 35 years experience and his work has appeared in many newspaper and magazine publications, broadcasting stations and online outlets spread all across the world. His journalism has appeared in titles ranging from The Daily Telegraph and Sport Business to Golf Monthly and Broadcast while his TV work spans National Geographic channel in the UK and SuperSport in South Africa. Over the years, he has also been a newspaper columnist, radio broadcaster, on-stage presenter, TV producer, speech writer, PR consultant and writing teacher. Ross has written 12 books on sports including the highly-acclaimed Ryder Cup Revealed and The Official Encyclopedia of Manchester United.
Industry TrendsAnalysis: What Discovery’s $2bn golf deal means for the broadcaster
Discovery’s $2 billion purchase for all non-US television and digital rights of golf’s PGA Tour tournaments could create the largest single sport OTT offering, but why has the broadcaster decided to invest so much in the sport?
Industry TrendsAnalysis: Has Amazon scored with its Premier League package?
Amazon’s estimated £100 million purchase of an English Premier League football package puts beyond doubt any question that the future of live sports viewing is now in the hands of the tech giants.
Industry TrendsNBA shoots for eSports glory
The new age battle for eSports audiences and revenues between the world’s top professional leagues took a giant step forward this month with the launch of the NBA’s own eSports league.
Industry TrendsSports advertising: A whole new ballgame
Sports advertising, like many other ad sectors, has to tackle the high level of boredom that audiences show for brands, but a new breed of innovative campaigns are targeting fans in fresh ways.
Industry TrendsNew vision required for women in sport
Women’s sport may be one of the best opportunities for broadcasting and sponsorship, but is it riddled with too many problems of awareness and underfunding?
Industry TrendsMaking sports more TV friendly
From Tie Break Tens tennis to Power8 Sprints rowing, bite-sized sports are shooting for digital audiences with short attention spans.
Industry TrendsThe Tiger effect: Woods' impact on TV viewing figures
Ross Biddiscombe explores the fierce impact Tiger Woods has on clawing in live television audiences.
Industry TrendsMMA and the fight for online audiences
The ongoing fight for TV audiences in one of the world’s fastest growing sports, mixed martial arts, has found a new and unusual battleground.
Industry TrendsAnalysis: Sky and BT secure Premier League rights
The first-stage announcement about the 2018 English Premier League auction for TV rights this week underlined the end of an era: the days of hyperinflation for EPL rights are over, at least for now.
Industry TrendsWho watched the Super Bowl?
American football games - the Super Bowl in particular - have always drawn large TV audiences, but with a drop in the number of people tuning into the NFL, what can be done to boost viewing figures and maintain interest in the sport?
Industry TrendsNew formats, new audiences: the rise of alternative sports
Alternative sports offer fans at stadiums – and those watching at home – the chance to watch a fast-paced version of traditional competitions.
